From the first to the last, all impressions matter; make sure yours encompasses all of the elements required to be successful. We love listening to your challenges and working with you to develop non-standard solutions. Each of our projects is unique, in accordance with the expectations and needs of our customers, a few select works include:
creating an industry standard
Promoted the worldwide adoption of the Standardized Headset Identification System through the development of educational presentations, online tools, direct mail pieces, print advertising, posters, product sampling, events and press releases. SHIS is now an industry standard for headset measurement. *
Targeted content generation
Developed strategic content and targeted messaging campaign for a Salt Lake City based product development firm that increased brand awareness and recognition while building authority and credibility in a new vertical.
GLOBAL DISTRIBUTION DEVELOPMENT
Developed and executed on a business development strategy to secure new distribution channels globally. Facets worked with an in-house team to identify & survey targets, create a global sales plan, build a CRM system, develop a digital collateral package and an on boarding project management tool.
By leveraging a mobile platform, riders were able to effectively interact with Cane Creek's suspension product and remove the barrier of entry created by its high level of sophisticated engineering. *
In advance of product release, Facets developed and implemented a full strategic marketing plan which included elements such as; target market identification, a proactive public relations program, a social media plan, website SEO management, content strategy, marketing budget and calendar.
We have experience combining design, exposure and personal interaction to create an opportunity to connect with customers and gain industry insight on a domestic and international level.
Having user-friendly product information at your fingertips is critical for the distribution of collateral, exchange of engineering documentation, sales information, and service center instructional resources. *
BRAND AMBASSADOR progrAM
Targeted influential consumers to gain market exposure and increase sales through word of mouth marketing, digital platforms and social media. Created online community (The Lounge) for product owners, testing platform for applicants and brand ambassador package (DB Influencer). *
INBOUND MARKETING CAMPAIGN
Developed and implemented an Inbound Marketing Campaign which combined Website Automation, CRM Implementation, SEO Site Audit & Maintenance to improve the SEO and target quality traffic for higher conversion rates for Camp Rockmont for Boys.
*While an employee at Cane Creek Cycling Components